Mike.
Mike

Hey, I’m Mike👋

I’m a software engineer and indie hacker. Right now, I’m building SiteSeed, HookPlaybook and StreakPlan, and sharing the journey in public on X.

About

A little about me

I’ve spent 14+ years turning ideas into software that works. Now I build my own products, and I ship them fast.

I build with AI and automation to take the busywork out of everyday jobs. I ship, learn from real users, and keep building until one takes off.

Building

What I’m building

SiteSeed

My first SaaS

I'm building SiteSeed to help founders get found on Google and in AI answers, without hiring an SEO. It plans, writes, fact-checks and publishes articles to your own site, and I use it to market SiteSeed itself.

Visit SiteSeed

HookPlaybook

Grow on X

HookPlaybook shows what’s going viral on X in your niche, then writes your posts and replies ahead, in your voice. You approve every post and send every reply. I use it to grow my own account.

Visit HookPlaybook

StreakPlan

Post a Short every day

StreakPlan helps creators post a YouTube Short every day. Write the script, film it off the teleprompter, and Claude edits your takes into a Short with captions and a thumbnail, ready to post. I built it for my own daily Shorts first.

Visit StreakPlan

Principles

How I build

These rules are inspired by Marc Lou, who builds and ships in public.

Follow along on X

Connect

Let’s connect

Building something of your own, or just want to say hello? I’d love to connect.